HitPoint is an independent game design and development studio founded in Massachusetts in 2008. “We will now have the ability to create exclusive content for our audiences, further leverage the Barstool Sports brand and our database of 20 million my choice customers, and create cross-marketing opportunities with our brick and mortar facilities.” “We are incredibly excited to be launching Penn Game Studios, which is another important step in our Company’s evolution into the leading omni-channel provider of retail and interactive gaming, sports betting and entertainment,” said Jay Snowden, President & CEO of Penn National. The acquisition is expected to close in the near term, subject to the satisfaction of customary closing conditions. (“HitPoint”) and its spun-off real money gaming company, LuckyPoint Inc.
To fuel this effort, the Company is acquiring HitPoint Studios, Inc.
(Nasdaq: PENN)(“Penn National” or the “Company”) announced today that it has established Penn Game Studios (“PGS”), an in-house content development team focused on creating exclusive iCasino content for its customers. WYOMISSING, Pa.-(BUSINESS WIRE)-May 3, 2021. Company to Acquire HitPoint Studios and LuckyPoint to Accelerate In-house Game Development and Content Creation